Campaign to announce Lenovo's new education solution for consumers – Lenovo Aware.

The campaign was prompted by the need to provide the right solutions to students and parents in the recent virtual learning set up. With new features like the “Attention Function”, “Break Reminder'', “Posture Reminder” for online education, the software helps consumers take control of their own digital wellness and better track an at-home student’s engagement. The software reminds the user to sit back from the screen, straighten up their posture, take a break from the screen to rest their eyes, with the help of pop up notifications and audio alerts.